A Skincare Insider Blog That Doesn’t Treat You Like an Idiot.
Join the fastest-growing community of beauty skeptics waking up to the industry BS. Industry Rants. Mindful Consumerism. REAL Skincare Advice.
When you join, I’ll send you my mini-guide on how the beauty industry overcomplicates skincare—on purpose – so you can start taking care of your skin the right way.
To: You, who is chasing perfect skin.
Most skincare “advice” online is just marketing. Brands want you confused, influencers want you sold, and the industry gets off on your insecurities.
The Better Skin Notes
A 3-Step Guide to Better Skincare. (Without Wasting Your Money.)
Before you waste another cent—or another year—doing skincare the wrong way and chasing trends you were conditioned to follow, not meant to…
Read these 3 short notes. They are the best resource in the age of mistrust and confusion – and these insider notes will change how you think about skincare forever.
Most people ruin their skin without realizing it—because the industry profits from confusion.
Read them. I guarantee you will feel seen and stop destroying your skin, wasting time, energy, and money.
No email needed. Just read for free right away. Inside is everything you need to have the year of good, healthy skin.
A Post About Hope
What IS “Perfect” Skin?
However far you are on your skincare journey – Start Here.
Not-At-All Made Up Testimonials
Some very real reviews from some very real people (well…mom’s one is).
READ THIS
My Best Work
These posts are the foundation to my skincare philosophy and what my blog is about.
“Perfect Skin”
This is why Niacinamide rocks. And why it’s still not in my top 3 all time ingredient rockstars.
The Best Vitamin
A very subjective post on my personal love and why I became obsessed with skincare.
What People are Actually Saying
After working inside the skincare industry, and having been a nerd for everything skincare for over 10 years, I’ve seen enough BS to last a lifetime. Some myths are just that – myths. But these ones piss me off the most— because they are based on predatory tactics, keep you stuck, wasting money, and chasing an impossible standard.
THE BLOG. GLOW LOGS
LETTERS AGAINST A BROKEN INDUSTRY
Insider insights & uncalled-for rants on what’s happening in the skincare industry.
About Giving To Brands
Read this before giving brands your money and make better decisions.
On 10-Step Routines..
10-step routines are useless. Even my (Korean) girlfriend has never heard of this.
10-Step Hype
Because sometimes a serum, essence, and lotion are all the same. Save your money.
GLOW LOGS
REAL SKIN TIPS
Written for REAL, human skin [- not for pleasing the algorithm that feeds on hype (& your sanity).] [maybe]
ABOUT ME
Who’s Behind That K Glow?
My channel is faceless, but an intro is in order.
Not a dermatologist. Not a beauty guru. Just someone who’s worked in the industry and seen enough skincare BS to last a lifetime.
I previously worked as head of branding for a k-beauty company right in the heart of South Korea. And got to see all kinds of things that, as a skincare enthusiast of more than a decade, was heartbraking. Watching brands overprice products, push fear-based marketing, and sell you routines you don’t need is the last thing that’s necessary for good skin. Now, I decided to break the fourth wall so you can actually know what really works – and what’s just hype.
Just raw industry truths, cool skincare insights, and zero-filter rants on my iPad notes.
This blog isn’t about selling you another serum. It’s about understanding how skincare really works -so you stop wasting money and start making smarter choices.
If you’ve ever felt like the beauty industry is playing you… well, it probably is.
See you around.
Let’s make this the year of good skin.
Join the early few waking up to a broken industry and learn to take care of your skin the right way.